Resource topic

objection handling

What to Do When a Buyer Says "Just Send Me Some Information"

You'll be able to tell the three different things buyers mean when they say "just send me information," and ask the one question that sorts them. You'll also get a four-point rubric for scoring these calls and a five-minute drill to run with your team.

What Your Reps Should Say When They Don't Know the Answer

You'll get a four-beat script reps can use the moment a customer asks something they don't know, plus a two-column authority exercise that stops overpromising at the source. You'll also get a simple way to build an answer bank from your own recordings and four rubric boxes to score it.

Stop Defending Your Price Until You Know Why They Flinched

You'll learn a three-step diagnostic that finds out what's really behind "it's too expensive" before your rep starts defending the number. Includes the five real causes, what each one actually needs, and a single metric to coach against this week.